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Book cover number 1 for The Wisdom Of Crowds written by James Surowiecki published by Abacus

The Wisdom Of Crowds

James Surowiecki

Rs.489

Rs. 699

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Binding: Paper Back

Publisher: Abacus

Language: English

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Description

In this landmark work, NEW YORKER columnist James Surowiecki explores a seemingly counter-intuitive idea that has profound implications. Decisions taken by a large group, even if the individuals within the group aren't smart, are always better than decisions made by small numbers of 'experts'. This seemingly simply notion has endless and major ramifications for how businesses operate, how knowledge is advanced, how economies are (or should be) organised and how nation-states fare. With great erudition, Surowiecki ranges across the disciplines of psychology, economics, statistics and history to show just how this principle operates in the real world. Along the way Surowiecki asks a number of intriguing questions about a subject few of us actually understand - economics. What are prices? How does money work? Why do we have corporations? Does advertising work? His answers, rendered in a delightfully clear prose, demystify daunting prospects. As Surowiecki writes: 'The hero of this book is, in a curious sense, an idea, a hero whose story ends up shedding dramatic new light on the landscapes of business, politics and society'.

Additional Info
Author James Surowiecki
Publisher Abacus
Language English
Binding Type Paper Back
Non Fiction Science & Technology
ISBN13 9780349116051
SKU BK 0180932

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